How to Create Engaging and Eye-Catching Intro Videos for Your Website

Your intro videos can be the difference between your website being successful and unsuccessful. Just like with any other marketing strategy, you need to put in the effort upfront to make sure it’s worth it for prospective customers.

Here are six ways you can create engaging, eye-catching intro videos that will get people watching:

• 1) Keep it simple
• 2) Explain what the product is there for
• 3) Show them what they’ll get out of using your product
• 4) Segment the information and show something new every time they watch a video while still keeping them interested
• 5) Use catchy music that keeps people interested in watching more of your videos
• 6) Offer free content with every purchase or download of your products.

What are intro videos?

Intro videos should be the first thing potential customers see when they visit your website. They introduce the business and are supposed to grab your audience’s attention.

Who should make them?

Before you make intro video sure it’s good quality and show that you can handle the job. If it’s not good enough, no one will watch it. Be sure to make your product or service look its best as well, so your potential customers won’t abandon your website just because of poor-quality intro video content. Your products and services will be more effective if prospective customers are confident about what they’re buying before they buy it.

What should they contain?

Intro videos should say something about your business or product. You don’t need to be a professional video maker to make an intro video, but it has to be decent enough for people to want to keep watching and see what you’re about. Keep it simple, so your audience doesn’t get bored with the video and feels like there’s no point watching it. Everything you write in your intro templates should be relevant, so that prospective customers will know what they’re going in for once they start viewing the video.

What can I use intro videos for?

You can use an intro video to introduce your business. You could create a 30 second video that summarizes what you do, your products, and why people should come to you for their needs. You could show people the products you’re offering, and explain why they’re good to buy from you. Intro videos are a great way to get people interested in what it is you have to offer on your website, so that they can make a decision about whether or not they want to buy your products or services.

Should I use myself in my intro?

Using the person who owns your business isn’t a bad idea, as long as they aren’t a disgusting or offensive character (and don’t try this at home). You should use ready-made tools or applications to create intro video for your company. Here is an intro maker tool we can suggest. It’s not good for the image of your company if someone is seen as one-dimensional and that won’t attract prospective customers to your business.